About us

John Benson-Smith is unquestionably one of the UK's foremost Consultant Chefs in the Food & Beverage (F&B) sector.

John has worked with a worldwide client base in hotels, Michelin starred restaurants, gastronomy, travel, retail, theme parks, stadia, arts & culture. 

He has also collaborated with many celebrity chefs, including Marco Pierre-White, John is described as 'founding father of modern British Cuisine in Manchester'.

A former Chef of the year & gold medal holder, Johns award - winning background includes being a former judge on BBC MasterChef, spending 20+ years as Consultant Chef to Manchester City Football Club & being an original flavour designer to Walkers Sensations Crisps, he remains today a sought after media commentator & industry opinion former.

A trusted advisor his most recent notable successes have seen him working with UK Supermarket retail chain Morrisons (500+ stores) and the UK largest  food producer, spearheading their joint quest to enter the in-store catering/food service market, which has been delivered to wide critical and customer acclaim.

John now works to help international real estate and retail organisations to drive creative thinking in launching new F&B concepts and managing complex business turnarounds, including operational audits, investigative forensic overviews, and staff coaching/mentoring. Countries include Nordic, Middle East and Europe not forgetting United Kingdom or the Channel Islands.

John specialises in working with partners and team in providing a total turnkey solution - including design, branding, procurement, project management, management solutions and operational aspects to all catering, hospitality, food retail, restaurants and leisure & entertainment destinations.

Drawing on his forty - plus years hard-won F&B industry experience, John is renowned for his clear sighted analysis, straight talking and practiced hands on delivery - providing actionable insight and advice to help transform client operations to deliver great food, healthy profits, and unforgettable customer experiences.

So whether your F&B brand needs fresh creative inspiration or a total re-imagination to take the business to a new level, get in touch we are here to help and support.