Our F&B work in the Middle East

Opened together with full mobilisation, two new Restaurants in Saudi ‘U Walk’ Riyadh called Solia and Khaneen 
 
• Stewarding of Catering provision for the inaugural Saudi Cup in Riyadh at King Adbul Aziz Racecourse, plus Catering for the King and Saudi Royal Family plus others 
 
• Designed and opened two Solia restaurants in Kuwait, these being phase four Avenues Mall and also Murooj Sahara.
 
• Reviewed, implemented change management into driving efficiencies, structural organisation, improved profitability, quality control into various CPU centralised production kitchens, Kuwait 
 
• Design, mentoring and input into new opening of ‘Mia’ Restaurant Kuwait in Assima Mall

 
• Worked full time as Merger / Culinary Director in Kuwait for six months merging two substantial Catering companies.
 
• Project work in Kuwait for Restaurant  group Gastronomica, the award winning leading total dining experience company which is established in Dubai/KSA/Qatar/Bahrain/ Oman/Kuwait.
 
• John worked for Saudi Tourism Authority commissioned on a key leisure project called Extreme 200 as the lead for Gastronomy, creating initially over sixty exceptional travel experiences across the Kingdom within culinary and gastronomy. These adventures are of five-star standard (signature Culinary experiences) this included for each experience.
      • Experience identity and framework 
 • Experience creation and curation

• Experience narrative and design
                   • Experience launches and trade activation 
 
• During the above lengthy project Mayada Badr CEO of Saudi Culinary Arts Commission John discussed his input of the challenge of recruiting and developing Saudi youth to train in and support the hospitality industry in huge new cities, mega cities and the growing demand for F&B Catering industry. 
 
• Commissioned to work up very detailed standard operating procedure examples for a typical Stadia of size in Middle East for multinational accounting professional firm

- Consultancy for Gastronomica www.gastronomica-me.com